Key Art for Metra Development
Your bed room is so close to your forest room
Metra Development is leading the development and completion of a new sector - Metra Park is a brand new neighborhood in the prestigious part of Tbilisi. The houses are surrounded by pine trees and other evergreens.
Our aim was to emphasize the mixture of outdoor nature with environment of a young mans room, who enjoys active lifestyle. The print communicates the briefness of shortcut between comfy interior and green healthy exterior.
The visual has won two awards at One Eyeland Photography Awards 2017
Bronze in Retoucher - Category
Finalist in Advertising - Category
Bronze in Retoucher - Category
Finalist in Advertising - Category
Details
PROCESS:
Shooting (first photo was used for upper body and hands, second photo for lower body, wheels was mad in 3D)
Shooting (first photo was used for upper body and hands, second photo for lower body, wheels was mad in 3D)
3D Breakdown
Retouch Breakdown
CREDITS:
Client - Metra Development
Marketing Team - Ano Bojgua, Avto Takaishvili
Creative / Art Director - Abesalom Kavelashvili
Copywriter - Niko Ksnelashvili
Photographer - Vakhtang Alania (Kikala Studio)
3D Artists - Saba Kavtaradze, Mamuka Okriashvili
Creative Retoucher - Abesalom Kavelashvili
Actor - Soso Matiashvili
